
Suburban Collection Showplace• Novi
NEW LOCATION FOR 2026!
46100 Grand River Avenue
Novi, MI 48374
Thursday: 2pm – 9pm
Friday: 12pm – 9pm
Saturday: 10am – 8pm
Sunday: 10am – 5pm
SHOW INFO
Tickets
Adults: $14
Children 12 & Under: FREE with an adult
Free admission (for 1) for all active military, police and firefighters.
The Detroit Boat Show only accepts US currency.
Coming Soon! – purchase e-tickets NOW and skip the line!
Buying for a group? Click here to order a group rate for more than 25 tickets.
Special Admission Days
Children 12 & Under: FREE with an adult
Free admission (for 1) for all active military, police, and firefighters, with valid badge.
Saginaw, Michigan native Captain Harold Lee, popular from his role on Bravo TV’s “Below Deck” will be at the Detroit Boat Show talking boating, taking pictures and signing autographs. While he has been in the luxury yachting industry for over twenty-five years, the “Stud of the Sea” didn’t switch careers until the age of 35. Since then, he has commanded more than a dozen superyachts of up to 185’. Never a dull moment with the stories of Captain Lee.
Captain Lee appearances:
Saturday, February 14: 11a-1p & 2p-6p
Sunday, February 15: 11a-1p & 2p-4p


Lamar Woodall Showtimes
Friday, Feb 13th, 2026: 5pm – 9pm
Saturday, Feb 14th, 2026: 6pm – 8pm



The Michigan marine industry is facing a critical demand within our $11.7 billion industry for qualified employees. Attend Career Day at the Progressive Detroit Boat Show to learn more about training and career opportunities available during show hours.

Visit the Sustainability booth for a free t-shirt (while supplies last) that makes people aware of their responsibility in negating the spread of Aquatic Invasive Species.
Show us your social media post with #CleanDrainDry for your free shirt!
Detroit Boat Show
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Exhibitors
|
Company, Location |
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Action Water Sports Of Fenton Inc., F15, E1 |
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American Marine Shore Control, G24 |
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Anderson's Boat Sales, LLC, E3 |
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Aqua Sports Marine, Inc., D2 |
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Bees Sports, M4, N5 |
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Blue Lagoon Boating Center, D4 |
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BRP US Inc., L1 |
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C & C Sports, Inc., J1 |
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Capt. Steve Jones Charters, F4 |
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Carved Lake Art, G2 |
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Clean Marina Foundation, |
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Club Royale Sales & Service, K5, K6 |
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Cocktail Kickboards, F20 |
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Colony Marine Sales & Service, B4 |
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Decks & Docks, K4, J3 |
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Devils Lake Water Sports, Inc., L4 |
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Dinghy Concepts, Inc., C7 |
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Eagle Point Marina, H5 |
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EZ Dock of Mid America, C9 |
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FloatHouzz.com, |
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FLOE International, Inc., K2 |
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Freedom Boat Club, C5, |
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Grace Performance, C1 |
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Grand Pointe Marina Of Detroit & Lansing, E4 |
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Irish Boat Shop- Harbor Springs, F17, F15 |
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Jack's Mullett Lake Marina, |
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Jackson Canvas Company, H2 |
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Keenan Marina, Inc., A4 |
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KRAHN Cottage & Homefront, D3 |
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Lake Mat, F29 |
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Lakeside Formula, D5 |
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LeafFilter, |
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Leafguard, |
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Manitowoc Marina, A2 |
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Marine Speciality Equipment Detroit River, |
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Mercury Marine, G20 |
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Oakland County Boat Sales, M2, L3 |
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On Pointe Contracting, J2, |
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Paddle North, H3 |
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Paradise Pad, F33, F31 |
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Quais Bertrand, C4 |
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Ray C's, G8, G6 |
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Reed Yacht Sales, M1 |
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Safe Harbor Belle Maer, |
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Safe Harbor Marinas, F1, F5, F3, F7 |
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Schneider Fabrications, Inc., C3 |
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SeaDek/Advanced Boatworks, F35 |
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Seajay Marine Group, G1 |
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Silver Spray Sports, K1 |
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Skipper Buds, N4 |
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Soundwaves, F18 |
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Star Glow Products, |
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Starr Docks and Lifts, H1 |
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Sun Sport Marine Inc, B5 |
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Tiki Republic, |
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Treasures Forever, C6 |
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U.S Customs & Border Protection, |
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United States Coast Guard AuxDiv 18, |
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Vinyl Graphix, Inc., F19 |
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Walstrom Marine, Inc., B3 |
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Wayne County Sheriff Marine Division, |
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Wilson Marine Corp., N1 |
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Wonderland Marine - West, M6, J5 |
|
Yamaha Motor Corp, L6 |
Exhibitor Information
Floorplan
2026 Floorplan
- To view the 2026 Rules & Regulations click here
- To view the 2026 Exhibitor Manual click here
- 2026 DBS Exhibitor Kit
- In the Decorator Manual:
- Page 1: Instructions on how to order online
- Page 2: Advanced Warehouse Shipments/Shipping Address
- AWS accepted from 1/6-2/6, 2026
- Page 25: High Lift/ Sign & Banner Hanging
- Advanced Order deadline 14 days prior to move-in
- Page 26: Freight Handling
- Page 30: Fork lift services
- Advanced order deadline 14 days prior to move-in
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Page 39: Utility Order Form
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Advanced order deadline 5 days prior to move-in
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- Page 42: Internet Order Form
- Page 44: Parking Pass Request Form
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Deadline to order in advance in February 6th, 2026 – orders will not be accepted after this date!
- Exhibitors must park only in the back of the building (North End)
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- In the Decorator Manual:
- To quality for advance rates all order forms with payment must be received by 5:00 pm on January 26th.
Hotel Reservations
Deadline to book is January 14th, 2026 – please contact the MBIA at 734.261-0123 if there are any issues or the room block is full when trying to book.
Promoting 2026 Detroit Boat Show – Webinar Recording
Hear from Greg Bojko at Adstrategies, MBIA’s advertising partner, on how MBIA plans to promote the 2026 Show. The presentation includes why we buy the ads we do, new trends and much more!
Detroit Boat Show Career Days
Information coming soon.
PAST BOAT SHOW NEWS – Click on the dates to see PDFs of Boat Show News Previously Sent
DIGITAL / SOCIAL MEDIA TOOL KIT
At these links, please find pre-designed graphics of various sizes for use on Social channels, digital media, websites, Email blasts, etc. Feel free to add your company or brand logos, your booth number of whatever you would like.
If you need any additional sizes or have specific requests, please feel free to email our ad agency – BennyF@adstrategies.com
CURRENT EXHIBITORS – CLICK HERE TO LINK TO THE EXHIBITOR PORTAL
Portal includes: invoices, making payments, MBIA Forms
All MBIA forms are due in the Exhibitor Portal by November 22nd, 2023.
Contact: Bethany Sly, Director of Exhibitor Sales – bsly@mbia.org or 734.261.0123 ext. 2
Want to gain market share in Michigan’s boating market?
Contact Bethany Sly for boat show sponsorship opportunities at bsly@mbia.org or call 734-261-0123, ext. 2.
Detroit Boat Show
Business Office
c/o Michigan Boating Industries Association
8625 Richardson Road
Commerce Township, MI 48390
Show Location
TCF Center
1 Washington Blvd.
Detroit, MI 48226
E-mail: boatmichigan@mbia.org
Phone: 734.261.0123
Fax: 734.261.0880
2025 Press Releases
- Progressive Detroit Boat Show cruises into Huntington Place in February 2025
- State and national statistics boast recreational boating industry
- Career Day at the Progressive Detroit Boat Show promotes marine jobs
New Products Debuting at the 2025 Progressive Detroit Boat Show








